Product brand (2/6)

The most common type of brand is a tangible, individual product, such as a car or drink. This can be very specific, such as the Kleenex brand of tissues, or it can encompass a wide range of products. Product brands can also be associated with a range of offerings, such as the Mercedes S-class cars or all varieties of Colgate toothpaste.

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Written by Nathan Cullen

IT expert with passion for consuming complex tech, driving adoption among team, and leveraging the network for continued growth.

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Personal brand

Service brand