Companies in this industry produce, process, or distribute information and entertainment content. In the US, the media industry is dominated by six conglomerates: CBS Corp, Comcast, Disney, Time Warner, […]
Video production is the process of producing video content. It is the equivalent of filmmaking, but with images recorded digitally instead of on film stock. There are three stages of video production: […]
Screenwriting, also called scriptwriting, is the art and craft of writing scripts for mass media such as feature films, television productions or video games. It is often a freelance profession.
Media are the communication outlets or tools used to store and deliver information or data. The term refers to components of the mass media communications industry, such as print media, publishing, the news media, […]
Animation is a method in which pictures are manipulated to appear as moving images. In traditional animation, images are drawn or painted by hand on transparent celluloid sheets to be photographed and exhibited on […]
The promotion of a particular product or company by means of advertising and distinctive design.
Using video to promote or market your brand, product or service.
This includes tasks such as the editing of raw footage to cut scenes, insert transition effects, working with voice and sound actors, and dubbing, to name a few of the many pre-production tasks. Post-production is […]
Copywriting is the act of writing text for the purpose of advertising or other forms of marketing. The product, called copy, is written content that aims to increase brand awareness and ultimately persuade a […]
Video advertising encompasses online display advertisements that have video within them, but it is generally accepted that it refers to advertising that occurs before, during and/or after a video stream on the internet.
Advertising is a marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea. Sponsors of advertising are typically businesses wishing to promote […]
Custom application development is the designing of software applications for a specific user or group of users within an organization. Such software is designed to address their needs precisely as opposed to the […]
Mobile user experience (UX) design refers to the design of positive experiences during the use of mobile devices and wearables, and applications or services running on such devices. The mobile market, like the […]
User interface (UI) design is the process of making interfaces in software or computerized devices with a focus on looks or style. Designers aim to create designs users will find easy to use and pleasurable. UI […]
Human factors and ergonomics (commonly referred to as human factors) is the application of psychological and physiological principles to the (engineering and) design of products, processes, and systems. The goal […]
The Silicon Valley of India is a nickname of the Indian city of Bangalore. The name signifies Bangalore as a hub for information technology companies in India. It is a reference to the original Silicon Valley of […]
Quality assurance (QA) is any systematic process of determining whether a product or service meets specified requirements. Many companies use ISO 9000 to ensure that their quality assurance system is in place and effective.
A project management office (abbreviated to PMO) is a group or department within a business, government agency, or enterprise that defines and maintains standards for project management within the organization. […]
Salesforce.com, Inc. (abbreviated usually as SF or SFDC) is an American cloud-based software company headquartered in San Francisco, California. Though the bulk of its revenue comes from a customer relationship […]
Project Management is the practice of initiating, planning, executing, controlling, and closing the work of a team to achieve specific goals and meet specific success criteria at the specified time. The primary […]